The team aims to gauge the competency of talent needed in the digital creative industry chain，Relying on the deep integration of production and education and the deep cooperation between schools and enterprises, the research and development projects promote the training of digital creative talents in different directions，Through "training to promote learning, learning to promote research, research to promote teaching.，The four-stage cycle of "teaching and promoting training" cultivates high-quality technical skills talents needed for the production practice of Jiangsu digital creative industry，Truly promote the development of digital creative industries，And strive to contribute to the theoretical research and teaching practice of talent training。Specific research directions are divided into: Research on the development of a new generation of high-quality technical skills talents in information technology based on digital content original research and development;Research on the development of high-quality technical talents of cultural creativity in the new era based on digital content planning and creative design;Research on the development of high-quality technical skills in marketing in the "Internet +" era based on the operation and promotion of digital products。
